Samartex Timber and Plywood Company Limited has emerged as the winner of the coveted “Wood Processing Company of the Year” award at the prestigious 2024 National Customers’ Choice Awards, held on November 23, 2024, at the Movenpick Ambassador Hotel in Accra. The award, which recognizes excellence in customer service and industry leadership, highlights Samartex’s commitment to producing high-quality timber products while maintaining a strong focus on customer satisfaction and sustainable practices. Samartex has evolved into the
The National Customers’ Choice Awards is one of Ghana’s most respected accolades, celebrating companies that go above and beyond to meet and exceed customer expectations. The “Wood Processing Company of the Year” category specifically honors businesses in the wood processing industry that demonstrate superior quality in products, effective customer engagement, innovation, and sustainable practices. Samartex’s victory in this category is a reflection of its industry leadership and commitment to excellence across all aspects of its operations. Samartex Timber & Plywood was established in the year 1955.
Hitherto, the company was known as African Timber & Plywood Company (AT&P) which had been in existence since 1947 under the UAC group of companies. Samartex is also involved in the regeneration of the natural resources at its disposal through the establishment of plantation and agroforestry schemes. Samartex has evolved into the development of value-added products with non-timber forest products (NTFPs) like Thaumatin sweetener and downstream processing of wood pieces that would otherwise be considered waste into carvings
Founded over 30 years ago, Samartex has been a trailblazer in the timber and plywood industry in Ghana, producing an array of high-quality wood products, including plywood, lumber, and other processed wood materials for both local and international markets. The company’s consistent emphasis on quality, customer service, and sustainability has positioned it as a trusted name in the wood processing sector.
One of the key reasons Samartex stood out at the 2024 National Customers’ Choice Awards is its strong commitment to sustainable and responsible timber processing. As a company operating in the forestry sector, Samartex takes its environmental responsibilities seriously, employing best practices in forest management, reforestation, and sustainable harvesting to ensure that its operations do not harm the environment.
Samartex’s sustainable practices extend beyond forest conservation. The company has invested heavily in modern machinery and technology that not only enhance the quality of its products but also improve efficiency and reduce waste. This commitment to innovation in the production process ensures that Samartex continues to meet the evolving demands of the market while maintaining a low environmental footprint.
Another factor that contributed to Samartex’s success at the National Customers’ Choice Awards is its unwavering focus on customer satisfaction. Samartex has built a reputation for being highly responsive to the needs of its clients, whether they are large-scale contractors, furniture manufacturers, or individual customers. The company’s customer service team is known for its professionalism, dedication, and expertise in helping clients select the right products for their specific needs.
Samartex’s ability to offer tailor-made solutions to its customers has earned it a loyal and growing customer base. Whether it’s through providing expert advice on the best wood products for a particular application or offering timely and reliable delivery services, Samartex has consistently demonstrated its commitment to putting its customers first.
The recognition of Samartex as the “Wood Processing Company of the Year” is a significant milestone in the company’s journey, but it is only one step in its continued growth and development. With plans to expand its production capacity, explore new markets, and continue investing in sustainable and cutting-edge technology, Samartex is well-positioned for an even brighter future.
In addition to its focus on expanding its product range and improving operational efficiency, the company also aims to strengthen its efforts in corporate social responsibility (CSR). Samartex is dedicated to giving back to the communities in which it operates, focusing on educational initiatives, job creation, and environmental conservation efforts to help build a more sustainable future for Ghana.
Samartex’s win at the 2024 National Customers’ Choice Awards serves as an inspiration for others in the wood processing industry. The company’s success demonstrates that excellence in product quality, a customer-focused approach, and sustainable practices are the keys to achieving long-term success. As the timber and plywood industry in Ghana continues to grow, Samartex’s example sets a high standard for others to follow.
Samartex Timber and Plywood Company Limited’s recognition as the “Wood Processing Company of the Year” at the 2024 National Customers’ Choice Awards is a testament to the company’s outstanding leadership in the timber industry. The award honors Samartex for its commitment to quality, innovation, and customer satisfaction, making it a deserving recipient of this prestigious accolade.
As the company celebrates this achievement, it remains focused on its mission to provide high-quality timber products, lead by example in sustainable forestry practices, and continue delivering exceptional value to its customers. Samartex’s future is bright, and the company is poised to build on this success as it expands its impact in the wood processing industry, both locally and internationally.